PaperclipOrg
Claude Agent Skill · by Aaron He Zhu

Backlink Analyzer

Automates comprehensive backlink profile audits with toxic link detection, competitor gap analysis, and disavow file generation. Processes both API data from ma

Install
Terminal · npx
$npx skills add https://github.com/aaron-he-zhu/seo-geo-claude-skills --skill backlink-analyzer
Works with Paperclip

How Backlink Analyzer fits into a Paperclip company.

Backlink Analyzer drops into any Paperclip agent that handles this kind of work. Assign it to a specialist inside a pre-configured PaperclipOrg company and the skill becomes available on every heartbeat — no prompt engineering, no tool wiring.

S
SaaS FactoryPaired

Pre-configured AI company — 18 agents, 18 skills, one-time purchase.

$27$59
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Source file
SKILL.md316 lines
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---name: backlink-analyzerdescription: 'Analyze backlink profiles: link authority, toxic links, building opportunities, competitor link gaps. 外链分析/反向链接'version: "9.0.0"license: Apache-2.0compatibility: "Claude Code ≥1.0, skills.sh marketplace, ClawHub marketplace, Vercel Labs skills ecosystem. No system packages required. Optional: MCP network access for SEO tool integrations."homepage: "https://github.com/aaron-he-zhu/seo-geo-claude-skills"when_to_use: "Use when analyzing backlink profiles, link quality, toxic links, referring domains, or anchor text distribution."argument-hint: "<domain or URL>"metadata:  author: aaron-he-zhu  version: "9.0.0"  geo-relevance: "low"  tags:    - seo    - backlinks    - link-building    - link-profile    - toxic-links    - off-page-seo    - link-audit    - referring-domains    - disavow    - ahrefs-alternative    - 外链分析    - 被リンク    - 백링크    - backlinks-seo  triggers:    # EN-formal    - "analyze backlinks"    - "check link profile"    - "find toxic links"    - "link building opportunities"    - "link profile analysis"    - "backlink audit"    - "link quality"    # EN-casual    - "who links to me"    - "I have spammy links"    - "how do I get more backlinks"    - "how do I get more links"    - "disavow links"    - "link building outreach"    - "disavow file"    # EN-question    - "how to build backlinks"    - "how to find toxic backlinks"    # ZH-pro    - "外链分析"    - "反向链接"    - "有毒链接"    - "链接建设"    # ZH-casual    - "外链怎么做"    - "有垃圾外链"    - "谁链接到我"    - "友链"    - "互换友链"    - "外链建设"    # JA    - "被リンク分析"    - "バックリンク"    - "リンク構築"    # KO    - "백링크 분석"    - "링크 빌딩"    - "누가 내 사이트 링크해?"    - "백링크 어떻게 늘려?"    # ES    - "análisis de backlinks"    - "enlaces entrantes"    # PT    - "análise de backlinks"    # Misspellings    - "backlink anaylsis"    - "backlnk analysis"--- # Backlink Analyzer  > **[SEO & GEO Skills Library](https://github.com/aaron-he-zhu/seo-geo-claude-skills)** · 20 skills for SEO + GEO · [ClawHub](https://clawhub.ai/u/aaron-he-zhu) · [skills.sh](https://skills.sh/aaron-he-zhu/seo-geo-claude-skills)> **System Mode**: This monitoring skill follows the shared [Skill Contract](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/references/skill-contract.md) and [State Model](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/references/state-model.md).  Analyzes, monitors, and optimizes backlink profiles. Identifies link quality, discovers opportunities, and tracks competitor link building activities. **System role**: Monitoring layer skill. It turns performance changes into deltas, alerts, and next actions. ## When This Must Trigger Use this when the conversation involves time-aware change detection, escalation, or stakeholder-ready visibility — even if the user doesn't use SEO terminology: - Auditing your current backlink profile- Identifying toxic or harmful links- Discovering link building opportunities- Analyzing competitor backlink strategies- Monitoring new and lost links- Evaluating link quality for outreach- Preparing for link disavow ## What This Skill Does 1. **Profile Analysis**: Comprehensive backlink profile overview2. **Quality Assessment**: Evaluates link authority and relevance3. **Toxic Link Detection**: Identifies harmful links4. **Competitor Analysis**: Compares link profiles across competitors5. **Opportunity Discovery**: Finds link building prospects6. **Trend Monitoring**: Tracks link acquisition over time7. **Disavow Guidance**: Helps create disavow files ## Quick Start Start with one of these prompts. Finish with a short handoff summary using the repository format in [Skill Contract](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/references/skill-contract.md). ### Analyze Your Profile ```Analyze backlink profile for [domain]``` ### Find Opportunities ```Find link building opportunities by analyzing [competitor domains]``` ### Detect Issues ```Check for toxic backlinks on [domain]``` ### Compare Profiles ```Compare backlink profiles: [your domain] vs [competitor domains]``` ## Skill Contract **Expected output**: a delta summary, alert/report output, and a short handoff summary ready for `memory/monitoring/`. - **Reads**: current metrics, previous baselines, alert thresholds, and reporting context from [CLAUDE.md](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/CLAUDE.md) and the shared [State Model](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/references/state-model.md) when available.- **Writes**: a user-facing monitoring deliverable plus a reusable summary that can be stored under `memory/monitoring/`.- **Promotes**: significant changes, confirmed anomalies, and follow-up actions to `memory/open-loops.md` and `memory/decisions.md`.- **Next handoff**: use the `Next Best Skill` below when a change needs action. ### Handoff Summary Emit this shape when finishing the skill (see [skill-contract.md §Handoff Summary Format](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/references/skill-contract.md) for the authoritative format): - **Status**: DONE / DONE_WITH_CONCERNS / BLOCKED / NEEDS_INPUT- **Objective**: what was analyzed, created, or fixed- **Key Findings / Output**: the highest-signal result- **Evidence**: URLs, data points, or sections reviewed- **Open Loops**: blockers, missing inputs, or unresolved risks- **Recommended Next Skill**: one primary next move ## Data Sources > **Note:** All integrations are optional. This skill works without any API keys — users provide data manually when no tools are connected. > See [CONNECTORS.md](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/CONNECTORS.md) for tool category placeholders. **Scraping legality**: Before crawling any domain that is not your own or not under written authorization, verify `robots.txt` disallows, respect `Crawl-delay`, and confirm target TOS permits automated access. See [SECURITY.md §Scraping Boundaries](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/SECURITY.md). **With ~~link database + ~~SEO tool connected:**Automatically pull comprehensive backlink profiles including referring domains, anchor text distribution, link quality metrics (DA (Moz Domain Authority™) / DR (Ahrefs Domain Rating™)), link velocity, and toxic link detection from ~~link database. Competitor backlink data from ~~SEO tool for gap analysis. **With manual data only:**Ask the user to provide:1. Backlink export CSV (with source domains, anchor text, link type)2. Referring domains list with authority metrics3. Competitor domains for comparison4. Recent link gains/losses if tracking changes5. Any known toxic or spammy links Proceed with the full analysis using provided data. Note in the output which metrics are from automated collection vs. user-provided data. ## Instructions When a user requests backlink analysis: 1. **Generate Profile Overview** -- Key metrics (total backlinks, referring domains, DA/DR, dofollow ratio), link velocity (30d/90d/year), authority distribution chart, profile health score. 2. **Analyze Link Quality** -- Top quality backlinks table, link type distribution, anchor text analysis (brand/exact/partial/URL/generic), geographic distribution. 3. **Identify Toxic Links** -- Toxic score, risk indicators by type (spam, PBN, link farms, irrelevant), high-risk links to review, disavow recommendations (domain-level and URL-level). 4. **Compare Against Competitors** -- Profile comparison table (referring domains, DA/DR, velocity, avg link DA), unique referring domains, link intersection analysis, competitor content attracting most links. 5. **Find Link Building Opportunities** -- Link intersection prospects, broken link opportunities, unlinked mentions, resource page opportunities, guest post prospects, priority matrix (effort vs impact). 6. **Track Link Changes** -- New and lost links for last 30 days with DA, type, anchor, dates. Net change and links to recover. 7. **Generate Backlink Report** -- Executive summary, strengths, concerns, opportunities, competitive position, recommended actions (immediate/short-term/long-term), KPIs to track.    > **Reference**: See [references/analysis-templates.md](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/monitor/backlink-analyzer/references/analysis-templates.md) for complete output templates for all 7 steps above. ### CITE Item Mapping When running `domain-authority-auditor` after this analysis, the following data feeds directly into CITE scoring: | Backlink Metric | CITE Item | Dimension ||----------------|-----------|-----------|| Referring domains count | C01 (Referring Domain Volume) | Citation || Authority distribution (DA breakdown) | C02 (Referring Domains Quality) | Citation || Link velocity | C04 (Link Velocity) | Citation || Geographic distribution | C10 (Link Source Diversity) | Citation || Dofollow/Nofollow ratio | T02 (Dofollow Ratio Normality) | Trust || Toxic link analysis | T01 (Link Profile Naturalness), T03 (Link-Traffic Coherence) | Trust || Competitive link intersection | T05 (Profile Uniqueness) | Trust | ## Validation Checkpoints ### Input Validation- [ ] Target domain backlink data is complete and current- [ ] Competitor domains specified for comparison analysis- [ ] Backlink data includes necessary fields (source domain, anchor text, link type)- [ ] Authority metrics available (DA/DR or equivalent) ### Output Validation- [ ] Every metric cites its data source and collection date- [ ] Toxic link assessments include risk justification- [ ] Link opportunity recommendations are specific and actionable- [ ] Source of each data point clearly stated (~~link database data, ~~SEO tool data, user-provided, or estimated) ## Example **User**: "Find link building opportunities by analyzing HubSpot, Salesforce, and Mailchimp" **Output**: ```markdown## Link Intersection Analysis ### Sites linking to 2+ competitors (not you) | Domain | DA | HubSpot | Salesforce | Mailchimp | Opportunity ||--------|-----|---------|------------|-----------|-------------|| g2.com | 91 | ✅ | ✅ | ✅ | Get listed/reviewed || capterra.com | 89 | ✅ | ✅ | ✅ | Submit for review || entrepreneur.com | 92 | ✅ | ✅ | ❌ | Pitch guest post || techcrunch.com | 94 | ✅ | ❌ | ✅ | PR/news pitch | ### Top 5 Immediate Opportunities 1. **G2.com** (DA 91) - All competitors listed   - Action: Create detailed G2 profile   - Effort: Low   - Impact: High authority + referral traffic 2. **Entrepreneur.com** (DA 92) - 2 competitors have links   - Action: Pitch contributed article   - Effort: High   - Impact: High authority + brand exposure 3. **MarketingProfs** (DA 75) - All competitors featured   - Action: Apply for expert contribution   - Effort: Medium   - Impact: Relevant audience + quality link ### Estimated Impact If you acquire links from top 10 opportunities:- New referring domains: +10- Average DA of new links: 82- Estimated ranking impact: +2-5 positions for competitive keywords``` ## Tips for Success 1. **Quality over quantity** - One DA 80 link beats ten DA 20 links2. **Monitor regularly** - Catch lost links and toxic links early3. **Study competitors** - Learn from their link building success4. **Diversify your profile** - Mix of link types and anchors5. **Disavow carefully** - Only disavow clearly toxic links ## Link Quality and Strategy Reference > **Reference**: See [references/link-quality-rubric.md](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/monitor/backlink-analyzer/references/link-quality-rubric.md) for the complete link quality scoring matrix (6 weighted factors), toxic link identification criteria, link profile health benchmarks, and disavow file guidance. > **Reference**: See [references/outreach-templates.md](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/monitor/backlink-analyzer/references/outreach-templates.md) for email outreach frameworks, subject line formulas, response rate benchmarks, follow-up sequences, and templates for each link building strategy.  ### Save Results After delivering monitoring data or reports to the user, ask: > "Save these results for future sessions?" If yes, write a dated summary to `memory/monitoring/YYYY-MM-DD-<topic>.md` containing:- One-line headline finding or status change- Top 3-5 actionable items- Open loops or anomalies requiring follow-up- Source data references If any findings should influence ongoing strategy, recommend promoting key conclusions to `memory/hot-cache.md`.  **Gate check recommended**: If toxic link ratio exceeds 15%, recommend running domain-authority-auditor to assess overall domain trust impact. ## Reference Materials - [Link Quality Rubric](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/monitor/backlink-analyzer/references/link-quality-rubric.md) — Quality scoring matrix with weighted factors and toxic link identification criteria- [Outreach Templates](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/monitor/backlink-analyzer/references/outreach-templates.md) — Email frameworks, subject line formulas, and response rate benchmarks ## Next Best Skill Follows the verdict-conditional branching pattern in [skill-contract.md §Termination rules for Next Best Skill chains](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/references/skill-contract.md). Visited-set rule applies. - **Toxic link ratio > 15%** → Primary: [domain-authority-auditor](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/cross-cutting/domain-authority-auditor/SKILL.md) — translate link findings into a domain-level trust view.- **Toxic link ratio ≤ 15%** → Terminal (chain ends). Link profile is within normal range; no further gate check needed.- **Visited-set exception**: if `domain-authority-auditor` invoked this analysis, do NOT hand back to `domain-authority-auditor` — STOP chain and report chain-complete.